Employer Engagement-key messages and event archive

Summary of the key messages from RSC London’s Employer Engagement event.

Lorraine Collins (Director of Employer Engagement and Employability – Uxbridge College) explained their employer engagement strategy and how groups across the college are involved in the implementation.

Key points of her message:

  • Curriculum area targets set to support the strategy
  • Employer services’ targets look at an increase in employer responsiveness and satisfaction rates
  • The communication framework for employer responsiveness is comprehensive and involves various groups including SMT, Governors and Marketing .
  • Effective account management using the CRM database
  • Personalised reports for all the groups enable monitoring
  • Marketing are seen as a key player in on going Customer Relation Management
  • Use of CRM Champions across the college including Staff Governor
  • Dissemination through a regular  e-bulletin to all staff which includes CRM update
  • The aim is to build on the success of achieving  the  Training Quality Standard Part A and pursue TQS Part Bs in agreed curriculum areas

The second presentation from Ian McDonald  (Head of Information and Learning Technology – Westminster Kingsway College) focused on their use of the  “Interactive Web”   to deliver a curriculum to several employers  – the case study featured was about the Foundation degree for Army chefs located at different locations in the world.

The Key points from Ian’s presentation:

  • Demand for flexible delivery led to looking at the “interactive web” as a feasible method.
  • Challenges for staff, learners and use of technology were identified and overcome.
  • All delivery and support via the web and VLE – training on using the IT also done remotely
  • Students’ experience was very positive despite some technology issues.
  • Useful lessons learnt to inform future developments.

To hear the archive of the session:

  1. Follow this link
    http://78.136.59.158/launcher.cgi?room=EE_2009_1015_1407_10
  2. Enter the room as a participant – no username or password required.

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